Director of Revenue & Marketing Rory's Rooftop

About Rory’s Rooftop:

Elevated Dining & Views
Perched high above the city, Rory’s Rooftop Bar & Grill delivers a fresh perspective on casual elegance. With seating for around 80 guests, Rory’s offers a curated menu of inventive cocktails, bold flavors, and seasonal dishes, all against the backdrop of Manhattan’s skyline. By day, it’s a bright and welcoming space for relaxed lunches and weekend brunches. By night, it transforms into a lively rooftop hotspot, perfect for after-work drinks, intimate dinners, and private gatherings. Its blend of exclusivity and accessibility makes it a jewel in the building’s portfolio.

Location:  (This is a 100% onsite position)

New York, NY (Chelsea)

Position Type: Salary + Bonus. 

Title: Director of Revenue & Marketing - Rory's Rooftop

Job Purpose

The Director of Revenue & Marketing at Rory’s Rooftop is responsible for driving top-line revenue, building brand visibility, and ensuring financial performance through strategic marketing and sales initiatives. This leader will oversee revenue strategy, guest acquisition, retention programs, and event sales while working closely with operations to deliver a seamless guest experience. The role requires a balance of creativity and commercial acumen, making Rory’s not just a destination but the rooftop experience in New York City.

Key Responsibilities 

• Revenue Leadership 
  • • Develop and execute revenue strategies to achieve and exceed annual targets ($4–5M).
    • Optimize menu pricing, beverage programming, and upselling initiatives to maximize per-guest spend.
    • Partner with culinary and bar leadership to align promotions and service execution with revenue goals.
    • Forecast and track revenue performance, delivering regular reporting to senior leadership.  
• Marketing & Brand Growth

  • • Build and execute marketing campaigns that position Rory’s as a premier NYC rooftop destination.

    • Oversee digital presence: website, social media, SEO, and influencer partnerships.

    • Develop PR strategies, community engagement, and seasonal promotions that keep Rory’s top-of-mind in a competitive market.

    • Leverage cross-venue opportunities with Puttery and Bomba Nightclub to maximize building-wide revenue.

• Partner with the culinary/bar leadership to align promotions, events, and service execution with revenue goals.

• Ensure guest experience reinforces brand identity and drives repeat visitation.

• Analyze guest feedback, online reviews, and market trends to refine offerings.

• Foster a revenue-driven culture across front-of-house staff through upsell training and guest engagement.

• Build strong vendor and partner relationships for cross-promotions and sponsorship opportunities.

Qualifications and Skills

• 7+ years of progressive experience in hospitality, F&B, or entertainment marketing/revenue management. 

• Proven success in driving revenue for high-volume NYC venues, rooftops, or premium dining experiences. 

• Strong background in digital marketing and brand partnerships. 

• Analytical mindset with ability to forecast, budget, and track KPIs. 

• Excellent communication and leadership skills, with a collaborative approach. 

Compensation

• Base Salary: $135,000–$155,000 (commensurate with experience).

• Incentive Bonus: Up to _% of base salary, tied to revenue, performance, and marketing performance metrics.

• Benefits: Comprehensive medical, dental, vision, 401(k), and paid time off.

• Perks: Dining discounts, access to sister venues, and event privileges.

Working Conditions

• Full-time, exempt position based on-site at Rory’s Rooftop in Manhattan. 
• Standard schedule of 50–55 hours per week with flexibility for evenings, weekends, holidays, and peak seasons.
• Role requires presence both in-office (marketing, reporting) and on the floor during service and events. 
• Rooftop setting includes exposure to seasonal weather conditions.
• Must be able to stand/walk for extended periods and occasionally lift up to 25 lbs.
• Limited local travel for marketing activations and corporate meetings; occasional travel for cross-venue initiatives.
• Daily use of CRM, POS, reservation/event, and marketing platforms; must remain responsive to urgent business needs.

Our company is committed to equal opportunity in the workplace, preventing discrimination and harassment, including sexual misconduct, based on legally protected diversity characteristics (such as race, color, religion, national origin, sex, age, disability, sexual orientation, gender identity or expression, family status, citizenship, genetic information and veteran status) in its application and hiring processes and in its employment decisions.